Thursday, November 1, 2007

Will the World Cancer Research Fund report trim exports of Argentine meat?

Yesterday the World Cancer Research Fund published a report titled 'Food, Nutrition, Physical Activity, and the Prevention of Cancer, a Global Perspective' linking for the first time people's weight to the risk of having all kinds of cancers:

The reports concludes that cancer is preventable, if we take care of our eating habits and exercise regularly. The Body Mass Index, which is measured by dividing our height by our weight, can tell us if we are fit. Before one was fit if the BMI factor was between 18 and 25 points.

Now this report tells us that we need to be more near the 18 points than the 25. It suggest we should not gain weight and that we should try to keep the weight we have when we were 21 years old. I don't know you, but my weight is not the same, unfortunately.

But there is still hope! If one can practice every day 30 minutes of cardiovascular exercise, or one hour of gentle exercise, only eat up to 500 grams of meat per week, don't drink carton juices, and add lots of fruits and vegetables to our diet, one might tackle the risk of cancer.

But, what does this mean for the meat producers? Yesterday Newsnight sat side by side Sir Michael Marmot, professor of epidemiology and public health at University College London and chair of the panel which reviewed 7,000 studies on causes of cancer, next to the head of the Chamber of Meat Producers of Britain. Basically the question was, does eating quantities of meat in excess of 500 grams a week will kill you? This question was answered as yes by Sir Michael Marmot, and doubtful by the head of the Chamber of Meat Producers.

What will this mean to Argentine meat exporters? Will suddenly the world become health counscious and stop eating meat? Doubtfully. There are many people that base all their meals with a piece of meat. Is this a good thing for the population? No, at least, knowing that one can maintain cancer-free by dieting and exercising, is a good incitement to start dieting and exercising.

Is this an alarm for the Meat producers association? It is, only if the theme is established in the media for a long time and the governments try to educate their populations. It might be for a little while. But only the changing people's lifestyles, will threaten the meat business. This could take some time. It will not be as striking as if a stampede of Mad Cow disease or Foot and Mouth gets undergoing.

But for the rest of us and those living in Britain, let's start exercising and eating more fish, which is good and affordable, as we are surrounded by water!

You can find a summary of the report in this link:
http://www.dietandcancerreport.org/downloads/Second_Expert_Report.pdf